Month: November 2018

Understanding Open Source and Free Software Licenses

Free and open source licenses are a source of widespread confusion. Many people think they’re all alike. They think a license lets them use software with no conditions attached. Both of these notions are seriously mistaken, and some businesses have found themselves on the losing end of lawsuits as a result. Even the term “open …

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Designing a Smart Conversational Interface

The world has witnessed significant advancements in human-computer dialogue. Today, conversational interfaces are slowly taking the place of rigid GUI dialogue boxes and web forms. The evident evolution of UI design is all about leveraging artificial intelligence to enable end-users to get answers and perform routine tasks quickly without strain. However, what’s the key to …

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Deep Learning: Recent Research

Deep learning is hot right now. Applications such as voice recognition, facial recognition, language translation, medical diagnostics, self-driving vehicles, and even the detection of credit fraud, are becoming more and more woven into the fabric of modern life. Because of such successes, and the opportunities they open up for further extensions of the technology, deep …

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Recent Academic Research About Deep Learning in Healthcare

Patient records, biological images, medical journal articles, experimental results, treatment outcomes, physician notes for individual cases: all these represent a treasure trove of current and historical information that, when properly analyzed, can provide a foundation for medical research that may lead to a multitude of advancements in healthcare in coming years. Yet the very volume …

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Gamification

Introduction to gamification The PricewaterhouseCoopers consulting firm reported that the gaming industry would soon reach $100 billion. The reason for this: people no longer consider video games as a pastime. According to the U.S. Entertainment Association, the average gamer is thirty-seven years old and about 42% of all gamers are female. [1] For this reason, …

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Understanding B2B buyers’ thinking online

Business-to-business (B2B) marketing involves the sale of a company’s product or service to another company. This occurs when: A business is sourcing materials for their production A business needs the services of another for their operations A business re-sells goods and services produced by another business B2B is often compared with business-to-consumer (B2C) marketing which …

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Social Selling – the new way to sell?

The definition of social selling is pretty straightforward. Social selling is the process of developing relationships through social media by interacting daily with their potential customers to generate revenue. In May 2017, Forrester surveyed 265 sales and marketing leaders and found out that 49% of B2B enterprises have developed a formal social selling program and …

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Getting Started with Content Marketing

The landscape of business marketing has drastically shifted over the years. Up until the rise of the internet, and sometime well into the internet age, traditional forms of advertising have always been king. Newspapers, magazines, and television and radio ads were once considered as the prime spots for marketing businesses. However, with the rise of …

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History of WordPress

WordPress is a web publishing software and is the most popular way to create a website or blog. In fact, the platform is now powering more than 26% of the web. Considering that the total number of active websites is estimated at over 172 million that means that around 75,000,000 WordPress blogs using the platform. …

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Instant messaging apps

Messaging apps are a popular way for chatbots to communicate. They don’t require creating a new Web page or application. The developers simply create conversational abilities and connect them to the app’s API. Some messaging APIs provide additional developer aids, such as message templates and natural language processing. Users give messaging apps some identifying information, …

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Live Chat for e-commerce

People buy from your e-commerce website because they like the products, trust the brand, and get great customer service. Live chat options provide an opportunity for consumers to get more information and personalized attention without the need to hire phone representatives or in-office staff to constantly monitor activity. Despite this sounding like an excellent boost toward …

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Chatbots for HR

HR departments can use chatbots to answer common employee questions, freeing HR personnel to address the tougher questions faster. This field is easier than many for a chatbot to handle, because the audience is a known one and the kind of information they are looking for is well-delimited. Company policies, holiday schedules, job openings, and …

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10 Key Principles for Designing Effective Conversational Interfaces

From punch cards to command lines to graphical user interfaces (GUIs), the way people communicate with computers has evolved over the last half century. In those historic eras users were required to communicate on the computer’s terms, entering inputs that were carefully crafted to stay within parameters the machine could understand. But now, with the …

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Chatbots and Conversational UI for Futuristic Service and Conversational Search

So far, we’ve had to learn to interact with computers on their terms and limitations. To make as precise online search as possible we are required to know the optimal keywords, and still, we get millions of search results that we have to choose from. However, now with the emergence of conversational search and AI …

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Why Influencers Should Utilize Chatbots in Their Influencer Marketing Campaigns?

As we know, chatbot technology has already been utilized by many brands, in their marketing efforts. Along with the rise of social media, the influencer marketing has taken huge leaps in its popularity. It has become the new hot trend among YouTubers and other internet celebrities around the world. In this article, I explain the …

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Chatbot use cases in industries

Chatbots are more versatile than you may think. After all, it is just an interface technology. Chat, speech and messaging interfaces are very flexible. We’ve gathered different kinds of popular use cases in varying industries. Check them out to see what are the most popular use cases in your industry!

How Chatbots Will Improve The Customer Experience

How will AI (artificial intelligence) chatbot be the solution for the modern day customer service? Satisfying the customer expectations has always been a hot-button issue for companies to tangle with throughout all industries. Nowadays people are getting more and more accustomed to interacting through social media, mobile apps and email. Therefore, the demand for better …

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Do you really need an AI chatbot? Button vs AI-driven chatbots

Some chatbots let users enter natural-language questions. Others only let them enter predefined choices using buttons or menu items. Both approaches have advantages in the right situation. The advantages of buttons Button-based chatbots are far simpler to program, so they cost less and don’t take as much time to set up. No artificial intelligence is …

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